Celue.lab
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Celue.lab · Services

Technology, research
and data, tailor-made

From digital products to scientific evidence, from organizational assessment to regulatory compliance — solutions designed around the real needs of the people who will use them.

01 · Technology & Digital Products

Web platforms, analytics systems and applications with embedded artificial intelligence.

01 Custom
Development · SaaS · Web
Custom Web Platforms
Web systems designed around the real needs of the people who will use them — from validated prototype to product in production.
  • Requirements gathering and prototyping with users
  • Multi-role systems with secure access
  • Hosting, maintenance and continuous improvement
Request a proposal →
 02
87% +12 3.1
BI · Indicators · Dashboards
Analytics Systems and Dashboards
Dashboards that bring scattered data together and show, in real time, the indicators that matter for each decision.
  • Integration of spreadsheets, systems and databases
  • KPIs by area, unit and period
  • Automatic alerts and exportable reports
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 03 AI
AI
AI · Machine Learning · Automation
Applications with Embedded AI
Artificial intelligence built into your product or process: models that classify, predict, recommend and automate.
  • Predictive and classification models
  • Generative AI assistants and chatbots
  • Automated screening and text analysis
Request a proposal →
 04
$
E-commerce · CRM · Payments
Sales Platforms
Online stores, catalogues and sales portals integrated with payments, inventory and customer relationship management.
  • Online store and product or service catalogue
  • Payment gateway and CRM integration
  • Sales dashboard, pipeline and recurring revenue
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02 · Research & Data Science

Study design, instrument development and validation, and evidence generation.

05
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Methodology · Applied research
Study Design
Scientific research planning: from the right question to the method, the sample and the analysis plan.
  • Quantitative, qualitative and mixed-methods designs
  • Sample size calculation and data collection plan
  • Market, opinion and satisfaction surveys
  • Support with ethics committee submissions
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 06 Psychometrics
α = 0.91
Psychometrics · Validation
Instrument Development and Validation
Questionnaires, scales and indices developed and validated with psychometric rigour to measure what really matters.
  • Item development and content validity
  • Factor analysis, reliability and invariance
  • Cross-cultural adaptation and norming
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 07
before after effect
Evidence · Impact evaluation
Evidence Generation
Studies that show whether an initiative works, for whom and by how much — a solid basis for deciding, investing and communicating results.
  • Evaluation of programmes, projects and interventions
  • Systematic and literature reviews
  • Outcome and impact indicators
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 08 Data
R² 0.82
Statistics · ML · Visualization
Data Analytics & Science
We turn raw data into answers: assessment, cleaning, statistical modelling and visualizations that tell the right story.
  • Dataset cleaning, structuring and integration
  • Descriptive, inferential and multivariate statistics
  • Predictive models, segmentation and data storytelling
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03 · Organizational Management & Compliance

Organizational assessment, psychosocial risk management under Brazil’s NR-01, compliance and data protection.

09
People · Processes · Culture
Organizational Assessment
An integrated reading of the organization — climate, culture, processes, leadership and people metrics — with a prioritized action plan.
  • Climate, culture and engagement surveys
  • Turnover, absenteeism and performance metrics
  • Executive report and action plan
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 10 NR-01
PGR
OHS · NR-01 · Risk management
Psychosocial Risk Management — NR-01
Identification, assessment and control of psychosocial risks at work, as required by Brazilian regulation NR-01 for Occupational Risk Management (GRO).
  • Psychosocial risk inventory for the Risk Management Programme (PGR)
  • IRP Corporate assessment by department and role
  • Action plan, monitoring and evidence for inspections
Request a proposal →
 11
Integrity · Governance · Ethics
Organizational Compliance
Integrity programmes that reduce legal and reputational risk and strengthen the organization’s governance.
  • Compliance risk mapping
  • Code of conduct, policies and procedures
  • Whistleblowing channel and harassment prevention
  • Training and programme monitoring
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 12 LGPD · GDPR
Privacy · Data protection
Data Protection Compliance
Assessment and adaptation of personal data processing to Brazil’s General Data Protection Law (LGPD) and the GDPR, with special attention to sensitive data.
  • Data mapping and legal bases
  • Privacy policies and terms of use
  • Data protection impact assessment (DPIA) and compliance plan
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04 · Knowledge & Social Impact

Technical documents, reports, social technologies and team training.

13
TECHNICAL reviewed
Opinions · Manuals · SOPs
Technical Documents
Clear, well-grounded documentation, ready for audits, inspections, funding calls and decision-making.
  • Technical opinions and briefs
  • Manuals, policies and standard operating procedures (SOPs)
  • Technical documentation for products and systems
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 14
ESG
Management · ESG · Accountability
Technical and Indicator Reports
Reports that communicate results with precision and clarity to boards, funders, public bodies and society.
  • Research and management reports
  • Sustainability and ESG reports
  • Accountability reports for projects and grants
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 15 Social impact
Social innovation · Non-profits · Public sector
Social Technologies
Solutions developed with and for communities, NGOs and the public sector — simple, replicable and with measurable impact.
  • Co-creation with communities and users
  • Digital tools for social projects and policies
  • Social impact monitoring and evaluation
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 16
Training · Workshops · Leadership
Training and Capacity Building
Hands-on training for teams and leaders to use data, artificial intelligence and evidence in their day-to-day work.
  • AI and data literacy for managers
  • Mental health and psychosocial risks for leaders
  • In-company and online workshops
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How it works
i.
First conversation
We learn about your context, challenge and available data — free of charge.
ii.
Proposal
Scope, method, deliverables, timeline and investment, clearly defined.
iii.
Delivery
Short cycles, incremental deliverables and continuous validation with your team.
iv.
Follow-up
Outcome indicators and support so the solution keeps evolving.
Celue.lab Innovation · Technology, Research and Data
Didn’t find what you need?
Let’s design it together.
Every organization has its own challenge. Tell us yours — we combine research, data science and technology to build the right solution.
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